The benefits of online user testing for small businesses
The benefits of online user testing for small businesses
3 reasons why you should get a levitating speaker

Choosing the perfect rangefinder

The evolution of technology has brought a lot of changes in many domains, and sports are no exception. Nowadays, it is no wonder that professional players use performing devices and tools in order to train and get the best results. For golf players, for instance, the rangefinder has become a mandatory accessory, even if the piece of equipment is rather new in the field. Initially, this tool was used by hunters, due to its accuracy, but its use has expanded, reaching the world of sports. As far as golf rangefinders are concerned, most people use them to measure distance between the player and the target (the hole, normally) and thus calculate the speed needed on the course. This common task is very significant, sometimes making the difference between success and failure, which is why if you are planning to purchase this type of device you have to do your homework in advance.


Where can you get reliable information?

If you want to learn more about the uses and features of these devices, you can subscribe for some dedicated magazines or you can take advantage of the perks of technology, and use the internet. Fortunately, you are likely to find various relevant reviews online, not to mention that there are also some dedicated online platforms, such as, offering you comparisons between many models.


Which are the basic things you should know?

To begin with, you must know that rangefinders can be divided into two categories: vertical (these are easier to transport) and horizontal (easier to use and more stable). Once you start reading specialized articles, you will find out that regardless the model, there are two main features a rangefinder must have: accuracy and accessibility. The first one is related to the results it delivers, because you cannot afford to pay for a misleading gadget, while the second one means that the device is handy and easy to use. These are the basic features you have to take into consideration and check before actually paying for the product. In addition to this, you should also consider the activities you are going to use the rangefinder for, because each model is dedicated to certain purposes: while some are perfect for hunters, others are adapted for golf players, with slight difference between amateurs and professionals. The device must match your needs in order to deliver exactly the results you need. While some players, generally the experienced ones, use the piece of equipment to improve their performance, others (the beginners), use it to get used to the course and its slopes.

Can you use the rangefinders in official competitions?

If you are a professional player, and you are planning to use the rangefinder in competitions and tournaments, then you have to consider investing some money in your purchase, because the quality standards should be high. Select some models that have been designed for this particular purpose, start reading their reviews and only after you do this, feel free to choose the most suitable model. Even if at first glance, you may think that there is a lot of money to pay, remember that the investment will be worth it. However, you should know that not all the tournaments allow players to use a rangefinder, because it is considered that it can change their performance. This does not mean the device is useless, because it will definitely help you train better and thus improve your results on the course.







Exploring phone deals when not having a phone              

Whether your mobile phone allows you to contact family members, friends and partners or it gives you the possibility to discover the latest news across the world, the reality is that you cannot live in today’s society without such an important device. In what concerns the options available in stores, the selection process might prove to be quite overwhelming. Obviously, the light or non-technical user will opt for the basic phone that gives him the possibility to call or text other people while the heavy or high-range user explore all the features included in every mobile phone in order to choose the most advanced one. However, what happens when evaluating and selecting the best phone deal out there? What option suits each user, especially when also expressing the need of a new phone? Starting with the basics, a person has the opportunity to choose between three variants including pay-as-you-go, month to month and SIM only contract. The amount of coverage you get is also important because if you live in a rural region, you will need 4G while in an urban area, 3G should suffice.

Ask yourself these questions when exploring phone deals

Some phone deals come with a new smart phone while others provide only the SIM card. Since you are desperately in need of a decent mobile phone, you have to determine if you currently have the necessary money to go in store or navigate online and order a specific device that suits your preferences and matches your needs. If the answer is “no”, then you might have to sing a two-year contract that forces you to pay a certain amount of money each month for a new handset. If you think about the situation this way, it seems more than simple because it all comes down to money, but there is much more to consider when exploring mobile phone deals. For instance, you might want to ask yourself several relevant questions. Are you the type of person who always keeps her mobile phone close or uses it to build a strong social media presence? If you sign the contract, will you afford the monthly payments? Do you prefer to raise the necessary funds and purchase the phone when you afford it or you want to tie yourself to a service provider?

How to determine what is the most adequate deal for your needs

The main idea is that by offering correct and realistic answers to the questions mentioned above, you will be able to determine if you should purchase the mobile phone and the SIM card separately or if you should go with a plan that gives you both the cell phone and a certain amount of data, calls and texts each month. Taking into consideration that this article has the purpose to make your life easier or at least, facili5tate your mission of choosing a phone deal, you should link each type of user to the most suitable mobile phone plan. For light users, pay-as-you-go is perfect while heavy users should direct their attention towards a pay-monthly contract.


3 best ways to use promotional products


The1950s were a very important time for the growth of merchandise marketing. Another time that businesses heavily promoted goods were the 1970s. What about today? It seems that entrepreneurs have forgotten all about the benefits of advertising with promotional items. They’re too busy posting on their social media accounts. There’s no denying that sharing short updates with others is effective yet there are other means worth taking into consideration. Promotional products can make their way into people’s offices and homes, constantly reminding them that you exist. It’s the most simple type of marketing there is and the results are quite impressive. If you’ve never launched a merchandise marketing campaign, then you don’t know how to use promotional items. Fortunately, you’re here. These are the top 3 ways to use giveaway items.

1.     Include them on your trade show packing list

If you’re like every other company, then just like every other company you take part in trade shows. And who can blame you considering what benefits these kinds of events bring about? Besides the fact that you can communicate face-to-face with your audience, you have the opportunity to learn about what is happening in your industry. Basically, it’s a win-win situation. You can’t go empty-handed at trade show exhibitions. The things that you need to include on your packing list are business cards, name tags, office supplies, technology, and promotional items. When exhibiting at such an event, you should always hand out freebies like mugs, umbrellas, and notebooks. The good news is that you can shop corporate promotional products online. Just make sure that you prepare ahead of time.

2.     Give promotional products on social media  

Since you’re spending so much time on Facebook or Instagram, you might as well be productive. If you really want to gift clients and customers, you should make use of social media. Social media sites are visual platforms, which is the reason why they are the perfect environments for product placement. What companies do is organize contests in which followers get to win the big prize. It’s recommendable that you do the same thing. Will people want to do business with you afterward? Of course, they will. Once you’ve managed to grab the audience’s attention, you can make them do just about anything.

3.     Take advantage of company-sponsored events

If you’re running out of ideas, then you can try offering promotional merchandise at company-sponsored events. This is one of the best ways to bond with people and form long-lasting relationships. Attention needs to be paid to the fact that the goods aren’t only for the employees. They are for the rest of the attendees as well. Provide the people organising the event the things that they need, whether it’s t-shirts or food and drink items. How many freebies should you make available? As many as your budget will allow. The more, the better. It doesn’t matter if it’s a sales cruise or a picnic. Make sure that your promo items get to the attendees.        


Ways to make your business more successful


When planning to start a business, an important thing to do is taking into consideration various tips that can make your start-up grow faster but without spending a big amount of money. Of course, businesses become successful over a period of time but luckily, you can help speed up this process if you bear in mind some ideas that can put your business on the right track just from the very start. Nowadays, there are a lot of new strategies that can or cannot bring benefits to your start-up business, but it is best to do some research in order to find out which ones work best for you and which ones you should avoid using. Moreover, when starting a new business, whether it is your first business or not, you need to learn to have patience and do the best you can to grow your start-up. Remember that this cannot be done overnight and as with most things, businesses require a lot of time and energy too. Anyway, if you want to find some interesting ideas on how to make your business prosperous, just keep on reading below.

Design the best website for your business

There are a lot of reasons why websites are great for businesses and having a good website will for sure bring you and your business a lot of benefits. First and foremost, a website will give your business legitimacy because people often think that every business needs to have its own website. Likewise, having a website will offer you a lot of advantages, such as introducing people to your products, services, and also, a website is a great way for people to find you and learn more about your business’ purpose. For example, if your business implies opening a whole foods store in your hometown, then a website is the perfect choice for you. Thus, by designing a website, you give people the chance to place an online order in case they live in another town. Of course, the way your website looks is important too, so make sure you use website templates such as responsive Joomla templates and other templates that can make your website stand out more.

Promotional products are crucial for your business

Whether you admit it or not, every business needs promotional products in order to reach out to potential clients. Using promotional products is a cost-effective marketing tactic that employers use for years and be it a start-up business or a big enterprise, giving away such products has a big and positive impact on your actual and future customers. Moreover, there are a lot of promotional products from which you can choose and overall you will not have to spend a lot of money on them. For example, if you open a new bar or pub, you can give away branded cigarette lighters, ashtrays, mugs or corkscrews. On the other hand, if you have a whole foods store, then branded can openers, stainless steel straws, reusable bags, lunch boxes or water bottles are the best choice for you.



Key steps that will increase revenue in your hair salon

You probably started a hair salon business because you were passionate about beauty since childhood. Even though you were to naïve then to realize it, years passed and you decided that you should not let the opportunity of making your dream come true while choosing your career path pass you by. Practically, you decided to combine your passion into a successful business. However, you did not consider one important thing: the competitiveness is at its peak in the beauty industry and you must fight with all your weapons if you really want to differentiate yourself from other similar businesses on the market. Growing profit represents one of the main objectives that any business owner sets right from the beginning and you probably fall into the same category, but wishing is not going to make it happen. Therefore, you need to take action and there are several ways to boost revenue in your hair salon. Mainly, you have to increase the number of clients, the number of salon visits and reduce salon overheads.

Invest in salon management software

If you never thought that you desperately need salon software, think again. If you want to leave the competition in the dust, this advanced toll will help you achieve this objective. You might wonder how. Well, salon software includes numerous features like product and client management, appointment scheduling and inventory, maximum security and many more benefits. Practically, it helps you save time and money, which represents the entire purpose of this struggle: increasing revenue in your hair salon. Furthermore, salon software enables you to insert client’s personal details and preferences in terms of products and services, suppliers’ contact information and track your inventory. Therefore, you have the certainty that you will always have the best products available for your clients and that your schedule is always full. Even more, your customers will soon realize that your salon provides high quality services and products so they will always come to you whenever they need a  fix, thus boosting your revenue.

Attract new clients and retain existing clients

In order to increase salon profits, you have to grow your client base. If you are that type of business owner who focuses just on retaining current clients, then you should change your attitude because it will clearly not help you make a difference. Fortunately, you can use numerous methods to captivate the public’s interest. One of them consists in becoming an integrated part of the community. If you become a powerful voice in your community, people will see you as a model and inspiration meaning that they will prefer your hair salon in the detriment of others. Of course, you do not have to stop there. You can go a step further and do local advertising, run a promotion or use a referral program. You will create brand awareness and help prospective customers familiarize with your hair salon. Speaking of current clients, you should not forget about them. Your hunger for new customers should not overshadow the need of retaining the existing ones. Send them notifications or reminders from time to time and engage in conversations while providing services and products. Let them know that you care about their hair and about them as human beings.


Ways in which a good graphic design can help your business grow

All elements of graphic design seem to be developed in order to capture visitor’s attention, retain them more on a particular website and boost the profits that a company has. Also, a good graphic design will increase the consumer’s attention in terms of products and services offered by companies and helps them improve their position in the local market. Below we have some ways in which graphic design could help your business grow as well.

Good graphic design boosts employee productivity

This may sound as a joke for many, but a good graphic design concept will become deeply rooted in your company’s philosophy and will contribute to building a stronger brand identity, things that are thought to boost employees’ productivity. A good concept will help your brand identity become clearer and in return, your employee’s levels of satisfaction at the workplace will also increase. The other way around is also true. A poorly designed website will lead to frustration on both your employees’ and customers’ side and it can shortly decrease the levels of satisfaction at the workplace of your employees. This graphic design Thailand established company claimed that most of their clients want to create a stronger company culture, in the first place, when hiring such services.

Dedicated services will save you plenty of time

Your time is a valuable resource and you don’t want to end up spending it on deciding which format should you use for your website’s images. Professional graphic designers know for sure which works best in various circumstances and this will save you from plenty of failed experiments. After all, who is willing to spend valuable time on uncertain things to try?

A good design will increase viewer interaction

Getting the viewer involved is a goal for many companies, regardless of the industry in which the activate. Social media views, follows and shares are equally important and a good indicator of great services. The amazing part about professional graphic design service is that these will help you increase those. A strategy to capture viewers’ attention is the perfect way to manage this and reputable graphic design companies will certainly help you in the process. Not only graphic design companies are using photos in a highly effective and illustrative manner, but these can develop video content that will have a positive impact on your company.

It will improve your brand’s positioning on the market

If you have a weak logo or motto, or brand image in general, such services will definitely help you improve those. The colour scheme used for your website and campaigns, your logo, these all matter in a highly competitive business environment and you want to make your brand as recognizable as possible. Otherwise, you will only get lost in the sea of other companies with similar products or services as yours.

These are only a few of the ways in which a strong brand image developed by a skilled team of graphic designers will help you achieve your goals as a company in a continuously growing business environment.


Must-haves for start-up hair salon businesses

For some people, a hair salon can be a dream come true but a start-up business is never easy, especially if this is your first time running a business. You may feel overwhelmed, wanting to give your clients the best that you can. Also, you may feel the need to buy tons of equipment, thus risking to buy more than what you actually need for a start-up hair salon. But do you really know which pieces of equipment are essential for your hair salon? If not, then keep on reading in order to find out. Also, as a bonus, you will first read about something that will save you a lot of time.

Save time and focus on your clients first

Nowadays, technology does not impress us anymore but it is more than welcomed to ease different tasks in our life. So here is where salon scheduling software comes in handy. Apps such as can really make your hair stylist’s life and work easier. You can download it for free or you can buy it – it is all up to you. Moreover, if you are not so sure about the benefits of using this app, you should first try it for free. But if you want to take advantage of all the features that this app can provide, you must buy it. Appointment scheduling, client management, and inventory tracking are the main features of this app so you can actually save time by scheduling your appointment. Also, if a client asks you about a certain product of which you have no idea, you can easily enter the product’s information and the app will show you details about your inventory items that coincide with the information you have entered in the first place. Finally, by using this app you can manage to spend more time with your clients and a great thing about this salon scheduling software is that you can keep a record including the preferences of your clients.


Electronic styling equipment and the right furniture will make a good impression

It is well-known that the chair is the most important piece of furniture you can buy for a hair salon business but this is not enough. You should also take into consideration buying chairs for your waiting area. A large reception desk, styling stations, shampoo stations, and some cabinets are a must and if your salon provides manicure and pedicure treatments, then you should also consider buying a manicure table, a pedicure chair, a nail drying station, and finally, some nail polish displays. Also, hair dryers and hair steamers will come in handy at some point. When it comes to electronic styling equipment, the list is endless. Make sure you have high-quality hairdressing electricals, such as straighteners, curling irons, hairdryers, heated brushes, and clippers.


Combs, brushes, and accessories

You should first start by buying some basic combs and brushes, such as thermal brushes, wide-toothed combs, rattail combs, round brushes, and paddle brushes. You will also need different types of scissors and razors, and a variety of t-pins, hair clamps, bobby pins, elastic bands, rolling pins, and bobbles.


Your guide to Audi Q3 2018 technology


In the past, when a person bought a car, they would typically consider things like safety, fuel economy, and running costs. This isn’t the case anymore. Today’s buyer is interested in technology and only technology. But why? Probably because technology is the thing that makes them who they are. If you’re like most people, then like most people you care about technical specs. You want to navigate the city in an Audi Q3 2017. If so, Edmunds advice for Audi Q3 2018 buyers. Before acquiring this beauty, you would like to find out more about the technology behind it. Well, you have come to the right place.

BOSE® Surround Sound System

Until now, it was unimaginable to have a home theatre system in your vehicle. Fortunately for us, we live in a time when everything is possible, even enjoying entertainment in the car. The thing is that the BOSE® Surround Sound System is a unique entertainment center. The speakers may be small, but they are capable of providing a superior audio performance. This shouldn’t come as a surprise considering that the surround sound system provides 465 watts, not to mention the 10-channel amplifier. What you can be sure of is that you’ll enjoy crystal clear sound.

Bluetooth® wireless technology

One thing that you’ll surely be happy about is the Bluetooth wireless technology. Thanks to this high tech, you’ll be able to connect your devices to the Audi Q3 2018. With a wireless connection, you can stream music, read your text messages while you drive and, of course, share an Internet connection. The tech that is found in multiple electronics is now behind the Audi Q3 2018. You should be happy about it. Millions of car fans out there are excited about Bluetooth technology and for good reason too. Life may not stop while you’re in traffic, but it certainly helps to do something to pass time.

Side assist

Some people have difficulty approaching traffic due to the fact that they can’t change lanes while they’re in progress.  The good news is that technology can help drivers overcome such challenges. Audi Q3 2018 provides side assistance. The intelligent car system lets the driver know if an automobile is in the blind spot. If you need help when changing lanes, then you’ll certainly appreciate Audi’s side assist. The system will warn you if there is any danger. It will take some time, but you will get used to the ambient light.


Questions about opening a modern hairstyle salon

There are many business people who say that if you want to be successful, you should be bold enough to find the answers for the right questions. Also, having knowledge is something that makes you stronger. This idea is one of the most important when you decide to start a business like a hairstyle salon. However, check the list with some common questions and answers and make sure you understand how a hairstyle salon works.

Question: Which are the things that should you invest first?

Many business owners think that first of all, they have to buy beauty products such as hairspray, shampoo and more. But, one of the most important acquisitions is a salon booking software. What is it more exactly and how does it work? Well, a salon booking software helps those who have a salon to easily manage their booking appointments. Also, this modern app is used for tracking inventory in order to make sure that you would never run out of products. However, if you decide to make such important investment, make sure you check the fallowing of the software: its design (a modern app should look beautiful on all your devices), user-friendliness (your employees will lose their temper if this app is not easy to handle), security (this is the only way to enjoy peace of mind).

Question: Where can you find the perfect location for a hairstyle salon?

It is true that finding the proper location may prove one of the greatest challenges. This happens due to the fact that number of hairstyle salon has increased a lot lately. But, business owners say that the secret of success is to come with something new, with something that blows away your competition. Also, when you start your business, do no go for a downtown location, due to the high price of the rent.

Question: How can you figure out if you are about to hire the right people?

This is not so difficult as it seems. The best thing that you should do is to be part of the selection process. Thus, instead of hiring a recruiting firm, you can take care of the interviews by yourself. When it comes to this aspect, HR experts advise you to read between the lines. Do not listen only to what candidates have to say about their previous experience, but also pay attention to their gestures. The non-verbal language tells the truth about a person.

Question: How can you catch customers’ attention?

You can guess the answer to this question: if you want to catch your customers’ attention, the first thing that you should do is to offer high-quality services. Then, you should work with the best hairstyle products, in order to make sure that they would come back asking for more. However, be careful because people are quite demanding when it comes to their hairstyle. They do not admit mistakes and always ask for the best. Last but not least, do not ignore marketing strategies. Invest a significant part of your budget in advertising and let customers know about your top services.


Web Performance techniques that you’ll want to know about

You own a website and have no idea what kind of web performance techniques to use for making it pleasurable? The user experience is the most important when talking about a website and the online environment in general. No one would like entering a website and struggling with reaching the category they are looking for or waiting minutes until the link they clicked to be accessed. A responsive interface is the factor that makes visitors come back to your website and that’s the reason why you need to work on it as much as possible.

Website Speed

First of all, you will have to check how well your website responds when is being accessed by a visitor. In order to do that, simply go on a page that tests the overall speed of your site and check if it’s in the normal parameters.  The PageSpeed score should be over 90 and you can learn more about this topic if you visit There are a few changes that you can make in case your score is less than you expected. First, you should learn about enabling compression in GZIP. Secondly, start eliminating render blocking CSS or Javascript. Look for step by step instructions to complete all the changes you need to make and check your overall score from time to time.

Optimizations to consider

  • Optimizations regarding images on your site – People often simply forget the fact that images are occupying one of the most important role on a website. Optimization of this sector can lead to tremendous results when done properly. Lossy image compression is usually at fault when your website is not as responsive as you may expect. Compressing images properly might save you up to 30% of the total PageSpeed score without much trouble.


  • CDN – This is something that not all users know about. The Content Delivery Network is designed specifically for decreasing the latency of your website. Try comparing a website that has a CDN with one that doesn’t and see how much of a difference it makes. The good part is that you can find free tools to check the CDN results from different locations at the same time. You will be checking the RTT/ms with or without a Content Delivery Network. Compare the results and decide for yourself whether you need to implement it for your website or not. CDN can also be integrated with WordPress platforms or Google Cloud Storage which makes it even more convenient to each website owner.


  • Hypertext Transfer Protocol requests – The more requests your site makes, the slower the experience will be for each visitor. This is the reason why you need to work your way towards reducing the number of requests on a website. If you wonder how to do that, the answer is simpler than you may thing: inline Javascript, reduce the number of plugins you are using for a smaller number of external request or use less code in general.



Reasons why small enterprises need cyber and data security

According to a recent survey, most of small enterprises are at least once in their existence on the market victims of cyber-crimes. This calls for increased levels of data and online security, many small enterprises forgetting about those. However, a close collaboration with a company activating in the data security industry, might prevent plenty of unpleasant “accidents” from happening. Below are some reasons why all small enterprises should consider such services.

1. These threats are real

Cyber-crimes are just as real as any other type of crimes, but oftentimes, people forget about those. A recent study has shown that 60 to 70% of cyber-attacks are targeted at small to medium enterprises. And with the recent developments in the Internet of things area, a poor data security at work might have immense repercussions on all private data of an employee or business owner. In order to prevent unpleasant situations from happening, protecting your online data is mandatory. This is why specialists recommend a close relationship with a dedicated company able to protect all your enterprises’ sensitive data. Keep in mind that cyber-criminals do not discriminate, and that attack every weak system. This is how in the past few years, sensitive information, like credit card details from thousands of clients, have been leaked and used in malicious ways.

2. Small and medium enterprises have precious data that hackers want

Bank accounts, social security numbers, these are all parts of an enterprises’ data, for both customers as well as employees. This is why it is highly important to be able to protect your databases, regardless of the fact that they are stored on cloud support, or on hard disks. And while hackers are highly motivated by sensitive bank information, protecting those becomes mandatory. This is why datasikkerhet shouldn’t be neglected.

3. Hackers work tireless

Needless to say, hackers don’t have vacations and days off, and they work continuously to attack vulnerable victims. Informasjonsikkerhet should be a main concern for everybody, and enterprises of small dimensions should invest in this purpose from the very beginning. After all, it’s all about your reputation on the market as well as your profits. Protects those, protect your employee, protect your clients, by developing a close collaboration with a skilled team of IT professionals. Since small enterprises represent a big part of the market, there are plenty of ways to exploit those without increased issues, if their data bases are not properly protected.

4. Small businesses are moving on cloud, as so are hackers

In the past few years, enterprises of all dimensions choose to move their data on cloud. And hackers noticed this development, so they acted accordingly, by developing numerous techniques to make those types of support vulnerable.

These are some of the reasons why small business owners should invest in new ways of protecting their online data. Keep in mind that hackers don’t discriminate and they attack whatever vulnerable entity they spot. So find your collaborators and develop a close relationship in terms of data security.