Category archive: Computers

Your business’ website is more than just an HTML code

It does not matter what the specific of your business is, it is crucial to have a web presence. When a client is interested in buying products or services, they turn to Google, because they know that they will find suggestions. The results are filtered according to their location. Some people simply want to find the operation hours of a certain company, but there are also persons who are not decided what provider to choose, and in this case it is important your name to be in the first results. Having a website offers you the opportunity to attract new clients and expand your business, without investing a large sum of money. The majority of people have the misconception that designing a website is writing an HTML code. But it is much more than this. There are aspects only you as the manager of the business can decide, so it is important to pay attention to the process.

What is the purpose of the website?

There are different types of websites online, and every one of them has a certain purpose, so you will have to decide what the purpose of your web page is, before starting to create it. Do you want to sell products online? Do you want to offer information about your business? No matter if it is an e-commerce website or an informative platform, you should have a page where you offer people details about your business.

Integrate the logo into the website

Before building the website, you should decide upon the logo. The experts from https://www.digital-rapids.com/id/jasa-pembuatan-desain-logo/ recommend using a logo that represents the value of your business. It has to help people connect your services and products to your business. The position of the logo is important, because people have to quickly notice and recognise it when they access your webpage. Place it in the upper right or left part of the web page.

Decide what pages you want to include

Different information should be published on different pages. Start with the Homepage, it should include some basic information about your company. Tell users why you are unique on the market. You should also have an About Us page, where to publish information about the company. This page can be used to introduce your team to your clients. The specialists from https://www.digital-rapids.com/id/jasa-pembuatan-website-design/ state that you should also include a Contact Us page, because customers have to know how they can reach you if they want to get in touch with you.

  • Call-to-action buttons are an essential element to a business’ webpage. If you want to sell products online, then you should have a Buy Now button.
  • Links to social media pages. The persons, who want to stay in touch with your company, prefer to follow you on social media, rather than visiting your website. Therefore, you should have buttons that direct them to your social media profiles.
  • Discounts and newsletter. People love discounts, so you may want to share your discounts on the homepage, because this is the first page people check. You can ask them to register for receiving the newsletter if they want to find out first when new discounts are coming.

 

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Should your business be tracking your keyword ranking?

 

Customers or potential clients might be searching for your services or information on your business right this minute. However, once the process of actually coming across your business’ website hardens, due to an improperly optimized platform, losing their interest is a natural outcome. Managing to make your online presence more powerful demands an investment in keywords tracking and search engine optimization. More and more businesses are choosing to rely on Google ranking tracking tools to maintain a full control over their online presence and implement changes when necessary, in order to reach an appealing position increase. Here are a few reasons why you should also be focusing on this subject as well:

Info on monthly search volumes

It’s imperative to be aware on where your website is standing, in terms of Google visibility, on a monthly basis, and not just in general. Because things can fluctuate tremendously from one month to another, being aware of your position at all times will be demanded. This is what a properly-designed tracker will do for you, give you access to info on monthly search volumes and dozens of ranking listings. If you do a bit of research on the topic, you will discover how many businesses, with different profiles have achieved amazing increases by resorting to https://www.track-r.net/ and other similar tools.

An effective step in taking over first page results

The wish of any business, when it comes to investing in search engine optimization is to manage dominating first page results. An essential step in achieving the ranking increase desired is to actually analyze your progress. You might be currently investing in high quality SEO services, but are your financial efforts actually paying off? All the answers you need to discover if you are on the right path towards taking over first page results will be provided to you by utilizing an effective ranking tracking tool.

Receive and analyze tangible data

While some trackers might not provide you further support, besides the actual info on where you are standing on Google results, if you decide on implementing the right tool you might also be able to access and thus analyze further tangible data. Because you might not be aware of what you are doing wrong, in terms of marketing efforts, benefiting from guidance will of course enable you to make a positive difference in this department. A top-quality tracking tool can be a game changer, and with the ranking increase you will be able to obtain with just a bit of support, profitability and business productivity improvements will be natural outcomes.

As you can see, there are various strong reasons why your business should be focusing more on Google keyword tracking. Because nowadays, considering we are living in the digital era, it’s important for your online presence to be on point, and thus gain the business awareness you desire, knowing if your strategies that target this purpose are working is essential and with the right keyword tracking tool, you will manage achieving that goal. Keep in mind these factors,  research your options in this department, and choose one that will bring you appealing results.

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Ways in which a good graphic design can help your business grow

All elements of graphic design seem to be developed in order to capture visitor’s attention, retain them more on a particular website and boost the profits that a company has. Also, a good graphic design will increase the consumer’s attention in terms of products and services offered by companies and helps them improve their position in the local market. Below we have some ways in which graphic design could help your business grow as well.

Good graphic design boosts employee productivity

This may sound as a joke for many, but a good graphic design concept will become deeply rooted in your company’s philosophy and will contribute to building a stronger brand identity, things that are thought to boost employees’ productivity. A good concept will help your brand identity become clearer and in return, your employee’s levels of satisfaction at the workplace will also increase. The other way around is also true. A poorly designed website will lead to frustration on both your employees’ and customers’ side and it can shortly decrease the levels of satisfaction at the workplace of your employees. This graphic design Thailand established company claimed that most of their clients want to create a stronger company culture, in the first place, when hiring such services.

Dedicated services will save you plenty of time

Your time is a valuable resource and you don’t want to end up spending it on deciding which format should you use for your website’s images. Professional graphic designers know for sure which works best in various circumstances and this will save you from plenty of failed experiments. After all, who is willing to spend valuable time on uncertain things to try?

A good design will increase viewer interaction

Getting the viewer involved is a goal for many companies, regardless of the industry in which the activate. Social media views, follows and shares are equally important and a good indicator of great services. The amazing part about professional graphic design service is that these will help you increase those. A strategy to capture viewers’ attention is the perfect way to manage this and reputable graphic design companies will certainly help you in the process. Not only graphic design companies are using photos in a highly effective and illustrative manner, but these can develop video content that will have a positive impact on your company.

It will improve your brand’s positioning on the market

If you have a weak logo or motto, or brand image in general, such services will definitely help you improve those. The colour scheme used for your website and campaigns, your logo, these all matter in a highly competitive business environment and you want to make your brand as recognizable as possible. Otherwise, you will only get lost in the sea of other companies with similar products or services as yours.

These are only a few of the ways in which a strong brand image developed by a skilled team of graphic designers will help you achieve your goals as a company in a continuously growing business environment.

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Must-haves for start-up hair salon businesses

For some people, a hair salon can be a dream come true but a start-up business is never easy, especially if this is your first time running a business. You may feel overwhelmed, wanting to give your clients the best that you can. Also, you may feel the need to buy tons of equipment, thus risking to buy more than what you actually need for a start-up hair salon. But do you really know which pieces of equipment are essential for your hair salon? If not, then keep on reading in order to find out. Also, as a bonus, you will first read about something that will save you a lot of time.

Save time and focus on your clients first

Nowadays, technology does not impress us anymore but it is more than welcomed to ease different tasks in our life. So here is where salon scheduling software comes in handy. Apps such as https://www.mycutsapp.com/ can really make your hair stylist’s life and work easier. You can download it for free or you can buy it – it is all up to you. Moreover, if you are not so sure about the benefits of using this app, you should first try it for free. But if you want to take advantage of all the features that this app can provide, you must buy it. Appointment scheduling, client management, and inventory tracking are the main features of this app so you can actually save time by scheduling your appointment. Also, if a client asks you about a certain product of which you have no idea, you can easily enter the product’s information and the app will show you details about your inventory items that coincide with the information you have entered in the first place. Finally, by using this app you can manage to spend more time with your clients and a great thing about this salon scheduling software is that you can keep a record including the preferences of your clients.

 

Electronic styling equipment and the right furniture will make a good impression

It is well-known that the chair is the most important piece of furniture you can buy for a hair salon business but this is not enough. You should also take into consideration buying chairs for your waiting area. A large reception desk, styling stations, shampoo stations, and some cabinets are a must and if your salon provides manicure and pedicure treatments, then you should also consider buying a manicure table, a pedicure chair, a nail drying station, and finally, some nail polish displays. Also, hair dryers and hair steamers will come in handy at some point. When it comes to electronic styling equipment, the list is endless. Make sure you have high-quality hairdressing electricals, such as straighteners, curling irons, hairdryers, heated brushes, and clippers.

 

Combs, brushes, and accessories

You should first start by buying some basic combs and brushes, such as thermal brushes, wide-toothed combs, rattail combs, round brushes, and paddle brushes. You will also need different types of scissors and razors, and a variety of t-pins, hair clamps, bobby pins, elastic bands, rolling pins, and bobbles.

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Web Performance techniques that you’ll want to know about

You own a website and have no idea what kind of web performance techniques to use for making it pleasurable? The user experience is the most important when talking about a website and the online environment in general. No one would like entering a website and struggling with reaching the category they are looking for or waiting minutes until the link they clicked to be accessed. A responsive interface is the factor that makes visitors come back to your website and that’s the reason why you need to work on it as much as possible.

Website Speed

First of all, you will have to check how well your website responds when is being accessed by a visitor. In order to do that, simply go on a page that tests the overall speed of your site and check if it’s in the normal parameters.  The PageSpeed score should be over 90 and you can learn more about this topic if you visit https://leaderinternet.com/. There are a few changes that you can make in case your score is less than you expected. First, you should learn about enabling compression in GZIP. Secondly, start eliminating render blocking CSS or Javascript. Look for step by step instructions to complete all the changes you need to make and check your overall score from time to time.

Optimizations to consider

  • Optimizations regarding images on your site – People often simply forget the fact that images are occupying one of the most important role on a website. Optimization of this sector can lead to tremendous results when done properly. Lossy image compression is usually at fault when your website is not as responsive as you may expect. Compressing images properly might save you up to 30% of the total PageSpeed score without much trouble.

 

  • CDN – This is something that not all users know about. The Content Delivery Network is designed specifically for decreasing the latency of your website. Try comparing a website that has a CDN with one that doesn’t and see how much of a difference it makes. The good part is that you can find free tools to check the CDN results from different locations at the same time. You will be checking the RTT/ms with or without a Content Delivery Network. Compare the results and decide for yourself whether you need to implement it for your website or not. CDN can also be integrated with WordPress platforms or Google Cloud Storage which makes it even more convenient to each website owner.

 

  • Hypertext Transfer Protocol requests – The more requests your site makes, the slower the experience will be for each visitor. This is the reason why you need to work your way towards reducing the number of requests on a website. If you wonder how to do that, the answer is simpler than you may thing: inline Javascript, reduce the number of plugins you are using for a smaller number of external request or use less code in general.

 

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Reasons why small enterprises need cyber and data security

According to a recent survey, most of small enterprises are at least once in their existence on the market victims of cyber-crimes. This calls for increased levels of data and online security, many small enterprises forgetting about those. However, a close collaboration with a company activating in the data security industry, might prevent plenty of unpleasant “accidents” from happening. Below are some reasons why all small enterprises should consider such services.

1. These threats are real

Cyber-crimes are just as real as any other type of crimes, but oftentimes, people forget about those. A recent study has shown that 60 to 70% of cyber-attacks are targeted at small to medium enterprises. And with the recent developments in the Internet of things area, a poor data security at work might have immense repercussions on all private data of an employee or business owner. In order to prevent unpleasant situations from happening, protecting your online data is mandatory. This is why specialists recommend a close relationship with a dedicated company able to protect all your enterprises’ sensitive data. Keep in mind that cyber-criminals do not discriminate, and that attack every weak system. This is how in the past few years, sensitive information, like credit card details from thousands of clients, have been leaked and used in malicious ways.

2. Small and medium enterprises have precious data that hackers want

Bank accounts, social security numbers, these are all parts of an enterprises’ data, for both customers as well as employees. This is why it is highly important to be able to protect your databases, regardless of the fact that they are stored on cloud support, or on hard disks. And while hackers are highly motivated by sensitive bank information, protecting those becomes mandatory. This is why datasikkerhet shouldn’t be neglected.

3. Hackers work tireless

Needless to say, hackers don’t have vacations and days off, and they work continuously to attack vulnerable victims. Informasjonsikkerhet should be a main concern for everybody, and enterprises of small dimensions should invest in this purpose from the very beginning. After all, it’s all about your reputation on the market as well as your profits. Protects those, protect your employee, protect your clients, by developing a close collaboration with a skilled team of IT professionals. Since small enterprises represent a big part of the market, there are plenty of ways to exploit those without increased issues, if their data bases are not properly protected.

4. Small businesses are moving on cloud, as so are hackers

In the past few years, enterprises of all dimensions choose to move their data on cloud. And hackers noticed this development, so they acted accordingly, by developing numerous techniques to make those types of support vulnerable.

These are some of the reasons why small business owners should invest in new ways of protecting their online data. Keep in mind that hackers don’t discriminate and they attack whatever vulnerable entity they spot. So find your collaborators and develop a close relationship in terms of data security. 

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Why you need business email hosting

 

Business email hosting is an important tool that represents the brand and the credibility of a company. Although social and digital media become more and more popular daily, emails have a respectable place in the world of business communication. Every day, businesses send hundreds of mails and companies need business email hosting for various reasons.

The significance of business email hosting

This type of email is specially designed for businesses as the email address contains the name of the company. One of the greatest benefits of business email hosting is that it establishes the authority of the company. Besides, it acts as an advertisement of the firm, making the business name visible every time employees use this form of communication. It helps building a brand name, which is crucial in every business field.

Your business will be and look more professional

Using a professional mail account will help your business be more professional, which will increase your credibility. Therefore, your potential customers will trust you more, increasing the chances to make your business flourish. Your business communication will be more professional internally, with the employees, and externally, with your customers. A business proposal sent to a client will be more convincing and professional with the help of business email hosting.

It helps you build trust

People will trust more a business email account than a free one. They will associate the business email account with your company’s business domain, which will help you attract more clients. People who want to know more about your services will be familiar with your website address. It shows liability, by letting your potential customers look for the details they want to know. Your client database will increase significantly.

It is a budget friendly investment

When it comes to businesses, there are several investments that are necessary, and this is one of them. An email account does not require a high budget and it brings you many benefits. Once you get a professional email account, you can focus on the other aspects of your business. Even though many business owners considered that this is a useful investment, using it and seeing the results made them think twice.

Hosted email is secure

One of the major responsibilities of running a business is making sure that important information and data is safe. Oftentimes, emails are used in sending important and confidential materials; this is why the company needs to count on safety measures that protect them. Hosted email services offer a variety of protection measures, to keep important attachments safe. Business owners do not have to worry about the content they send and they can focus on other business matters.

There are many reasons why you need business email hosting. It is a great way to make your business profitable and flourishing, and it is a good opportunity to show people who you are and what services you provide. Remember that trust is an important element that gravitates around every business, so make sure you use a professional business account that will make your customers feel safe.

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Avoiding Professional Translation Mistakes

 

Competition in the translation industry is incredibly high, yet not all translators are well prepared and professional. Some of them believe that by studying a language for a couple of months and being able to pass an exam they become professional translators, when in fact there is a lot of hard work, time and dedication behind every document that is translated. If you want to work in a translation agency and be great at what you do, you should definitely not make these rookie translation mistakes.

Lack of specialization and language understanding

First things first, even though you have vast knowledge in several fields, such as medicine, tech and literature for instance, it is crucial that you select only one field and specialize in it. Business persons will not see you as a professional translator if you tell them that you do well in several areas of expertise, but rather they will see you as someone who provides poor quality translations. Pick the field you like and know the most and specialize in it.

Not having enough context information

One very big difference between a professional and a mediocre translator is that the former requests as much context information as possible from the client they are translating texts for. Regardless the company you are working for, it is crucial that you ask for details on the products and services they provide, especially if you are hired to translate marketing materials for instance. Since you are not an employee of that company, you don’t know the products, the services or the tone utilized by them, details that are extremely important in a successful marketing campaign.

Not utilizing proper translation tools

As a professional translator, you have to be able to provide your clients with top quality and professional translations in the shortest time possible and this can only be done if you utilize proper translation tools. Not only do you save time this way, but you also save costs and you improve your translation quality. Do some online research and choose the best tools that fit your needs.

Postponing the translation until the last minute

Probably the greatest mistake many translators make is that they put the translations off until the very last minute. By doing so, you will only end up providing your clients with poor quality translations, which could  automatically lead to losing those clients. The sooner you start translating those materials, the better it will be, because in case there are some mistakes you missed, you will have enough time to correct them.

Not checking the translation twice

It does not matter how good a translator you may be, there is always room for more. Under no circumstances should you provide your clients with the ordered translations until you haven’t checked them twice. There may be certain translation mistakes you may have missed, but that can make the difference between a long-term business relationship and a one-time collaboration.

These are some of the most common mistakes translators are prone to make.

 

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Discover the 2017 Toyota Corolla technology

The 2017 Toyota Corolla is a car that impresses from all points of view. This compact sedan is stylish, has many safety features, not to mention that passengers can sit comfortable virtually anywhere in the car. But did we forget anything? Yes, we forgot to talk about the 2017 Toyota Corolla’s technology. The Corolla model is one with impressive innovations. No, you do not have to settle when it comes to technology. If you are curious to find out more about this vehicle’s tech features, keep on reading.

Sport gauge cluster

Car lovers will no doubt like the sport gauge cluster. How can they not? The 2017 Toyota Corolla is equipped with a sports-inspired illuminated speedometer and a tachometer, which help improve the drive. There are also the TFT monitor and the navigable information. Yes, you are able to measure the length of your trip or how many miles you have travelled. That is indeed neat. The sport gauge cluster is the norm for the Corolla. You are not likely to see one without a sporty interior.  

Audio improvements

The 2017 Toyota Corolla is nothing like the 2016 version. More precisely, this compact sedan features audio enhancements. Not only do you enjoy Bluetooth connectivity, but also Entune Audio. Entune Audio allows you to play MP3 and MP4 formats, but this is not all. You have a streamlined user interface and you have the possibility to reconfigure the icons as you wish. Many say the Toyota Entune is at the top of the infotainment field. We are not going to disagree with them.

Many safety features

The 2017 Toyota Corolla has high safety ratings. The reason why this car scores high is that it lets drivers rest confidently. On the one hand, there is the pre-collision system that reduces the likelihood of severe frontal collisions by warning the driver. On the other hand, there is the integrated backup camera that offers a clear view of the rear section of the car. The automobile has many other safety features that you should discover by yourself.

Smart key system

One element of technology that should not go unmentioned is the smart key system. This system lets you lock and unlock your doors, the great thing being that you do not even need your keys. The smart key system will secure the doors for you. After all, it is called smart for a reason.

 

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Why are switched rack PDUs essential elements for your network?

In order to understand the benefits that come with rack power protection, it is necessary to know first what it actually implies. Know that rack power distribution units are essential elements of an integrated system which is meant to protect the equipment present within the rack. Having the right unit allows you to control and monitor the power at a specific outlet, to switch power off and on, to distribute power safely and efficiently and even to shut down the power in case of power outage. And now that you know what an APC Switched Rack PDU, it is also time you learnt about the benefits that come with investing in such a device.

It makes your IT installation more reliable

Believe it or not, it may happen that your power infrastructure to be affected at an accidental plug disconnect and exposed to multiple threats, regardless of how sophisticated it is and how well it was designed to protect your network from data loss or downtime. A rack PDU supplier can provide you with plug retention features that do not occupy a lot of space and that are meant to deliver high level of reliability, a lot better compared to older solutions.

You know exactly where the energy is going

Another reason why switched rack PDUs make for a good investment is that you can use them to monitor energy down to socket level, not to mention that you can also utilize them to measure energy usage with high billing grade accuracy. This will help you determine a lot faster where energy is supposed to be used, not to mention that accurate measuring can simplify load balancing and reveal the specific locations where there is some spare power capacity available.

Maintenance and upgrades are simplified

The switched rack PDUs available on market today are a lot more advanced. They come with low-profile designs and this provides them complete access to entire rackmount equipment. What is more, they also come with hot-swappable parts, such as meter boards and these can be either exchanged or fitted without placing the user in the position of interrupting any supply to the loads. Professional and top quality rack PDUs also come color-coded, which means that whenever a maintenance technician has an issue to solve related to the unit, they can know only by taking a look at it which socket is connected to which circuit breaker.

More money on network elements saved

It is generally agreed that advanced rack PDUs need network connection to function properly and to allow access to monitoring and control functions. Older versions of PDUs required distinct network ports for each unit, which sometimes may be quite inconvenient and quite expensive, especially because the administrator has to handle various IP addresses. The latest PDUs on the other hand are a lot more advanced and they are designed to significantly reduce costs related to physical infrastructure. Even though you utilize multiple PDUs, you will only need one port and one IP address.

 

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