Category archive: Gadgets

The importance of the human factor in promoting new technology

Companies would do anything to increase consumer product usage and this in only natural, as they survive on the market thanks to the sales they make. When it comes to promoting new technology, the human factor is essential. Recent statistics show that a heartfelt approach and experiential promotional campaigns is currently the most successful approach in this domain. While technology is seen as cold and impersonal, not to mention its reputation of killing social skills, the attempt is to diminish the negative effects of this type of thinking by hiring the services of promotional staffing agencies or making campaigns that appeal to the emotions of the audience. This is the problem technology marketers have to face and the outline of the solution addressed to this issue sounds simple: introducing the human factor into the campaigns. Smartphones, tablets and computers are all presented as means to bring family members closer and people smiling will always appear in commercials. This is all part of promotional strategy. This is why experiential campaigns are still so popular nowadays, when information technology is available at marketers’ disposal. The impact of such a promotional campaign is great, especially when it involves a skilled staff using an ingenious means to promote a product on the streets or at an exhibition.

If you educate professional promotion staff about the new technology you intend to sell and thus provide them the information and skills to promote your product, the results will be amazing. The ability to create differentiated promotional campaigns that will keep your company ahead depends solely on your ability to assess the expectations of your potential customers. Involving real people in this type of projects that would add the human factor into the equation has never failed before. Imagine launching a new smartphone on the market. You can list all its features and advantages, but that would tell the public nothing in the end. However, seeing a product demonstration can finally give your potential customers an idea about how they could use it and why would they need it. Having promotional staff demonstrate these things at an exposition or special product demonstration is the best solution to introduce a new technology on the market.

 

All in all, promotion is important in any domain and the approach would differ from case to case. However, when introducing new technology on the market, you will only increase consumer product usage with a heartfelt approach that contains the human factor or at least using actors or promotional staffs that will help potential customers feel a connection with the brand. A flash mob is not only an efficient solution, but it is also a cost effective one and this is probably why experiential promotional staffing agencies still have a large customer base. No matter how much technology advances, some things do not change and the smile of a cute promo model handing you a flyer is one of these things. In the end, those campaigns that invoke a powerful feeling in customers’ hearts are also the most memorable.

Details

Professional staff equals successful product demonstrations

Product demonstration is an important part of the promotional campaign especially when it comes to promoting gadgets and electronic devices. The purpose of a product demonstration is to attract the attention of potential customers to the improved features of a new device. This is why this type of promotional campaign involves hiring experienced staff that goes through an intensive training before starting to work. In order to present a new gadget to a potential customer as an innovative and useful device it is necessary to know everything about the product at hand and how it functions beforehand. There is more to product demonstrations of gadgets, software and hardware systems than sampling a new assortment of yoghurt in a supermarket. Without a deep understanding of the product it is supposed to promote, the team of promotional events specialists will not complete its mission successfully. When it comes to delivering a promotional campaign for a new device just released on the market, hiring the services of a promotional staffing agency is mandatory. The entire purpose of the demonstration is to help customers understand it better, so those interested in the product would like to hear not all the technical data, but also a comparison with previous or similar products.

The staff will be expected to respond clearly, accurately and swiftly to all the questions. No mistakes are allowed especially when launching a new device on the market. By giving a wrong detail, the promotional staff can cause an entire scandal and the company can be accused of misinforming its customers, so the responsibility that lies on their shoulders is quite big. This is why learning a few lines by heart will not allow the promo staff cope with the demand and the expectations of this job. A successful product demonstration will allow customers not only find out about the apparition of a new product on the market, but also about how it works and what innovative features it brings compared to other similar products. A professional promotional staffing agency will ensure that its staff gets trained prior to the beginning of the promotional campaign in order to learn everything relevant about the product that needs promotion, not to mention that every person part of the product demonstration team will be instructed not to respond to questions they are not sure how to answer.

Many technology and software development companies have the tendency to use their own employees and eventually those that worked on the project to promote the newly released product, but that is also a solution that will not bring the best results. While your employees might be accomplished in what they do and know the product better than anyone else, they will not have the necessary skills and experience in the promotional domain to complete this task successfully. You will need the skills and experience of a professional promotional staff in order to make your product sound appealing. There is a certain code of conduct a promo staff needs to follow strictly when conducting a campaign. Your employees will not know how to handle difficult customers without offending them for example, because this is part of the many job secrets promotional agencies hold.

Details

How easy it is to use an iPhone unlock service

It is a known fact that many people buy their iPhones second hand, because the smartphones are pretty cool and very qualitative, but also quite expensive and not so many people can afford to buy them from the store. The thing with buying your iPhone second hand is that chances are you buy it locked to a certain carrier, as most of these phones are bought at preferential prices under particular contracts, carriers offering customers all sorts of subscription deals.  However, if you want to change carriers or if you are using a different carrier than the person from which you bought the iPhone, then you can very easily resort to an iPhone unlock service. Many people think that these services are unreliable or that they could damage your phone, but those are just misconceptions. There are plenty of services in the field that are highly reliable and safe to use, not to mention the fact that it is a very easy process.

After you have researched the web market and found a trustworthy iPhone unlock service, all you have to do is provide them with the phone’s model, carrier and IMEI number. There are a few simple steps to follow, in order for the process to complete. You have to install the latest version of iTunes, make sure the iPhone is updated and connected to the iTunes with the non accepted SIM card. After the iTunes detects the phone, you have to disconnect it and then reconnect the iPhone after 10 seconds. And that’s that! It’s all very simple and quick, however, it is important to highlight that you need to find a reliable service that collaborates with the Apple unlock database and can provide you with a secure service. Once your payment is processed, you will receive an email confirming your unlock and offering you step by step instructions of what to do next. As you can see, resorting to this type of services is safe and easy and it can also be very affordable if you take your time to search the market thoroughly and find the best services at the best prices.

If you are wondering what are the benefits of an iPhone unlock service, then you should know that it’s not jus the fact that you can use the phone on any carrier you want, but also the fact that you can travel with the iPhone and benefit from no roaming fees. Furthermore, the service addresses not only individuals who have bought their phones second hand and need to change carriers, but also to people who want or consider the thought of selling their phone in the future and wish to increase the resale value of their iPhone. The fact that people choose to unlock their iPhones when buying them through carrier subscriptions not only helps with the resale value increase, but also with finding buyers quickly.

Details

A World of House Gadgets

We are already living in a world of the future, even though it may not be obvious at every step; our sciences have evolved so much over the past few decades, and we’ve made great progress in medicine, chemistry, astronomy, robotics, and everything related to computers. One of the main advantages of this progress is that we can improve our lives and lifestyle, such as making a more comfortable home. Today we are going to look at a few of the gadgets and accessories for home that technology has brought us, and see what advantages they bring.

With any of the following gadgets, your house can become more user-friendly and comfortable. One interesting example is the Nest Labs Thermostat, which regulates temperatures around the house and even turns itself down when you are away. This is a smart thermostat that collects data, remembers previous settings and, for all those gadget freaks, it can be controlled via smartphone, tablet or laptop. This means you can verify it from a different room, or even when you are away on trips to make sure everything is alright.

In order to completely automate the climate in your home, you might also want to consider installing air purifiers and one of the whole house water filter systems that are available on the market. With them, you make sure the air in your home is fresh and pure, and that the water you use for consumption and cleaning is contaminant free and safe.

When looking for an air purifier, pay extra attention to the filters that it uses since different filters can handle different types of air contaminants. In order to make an informed purchase, study the air purifier reviews published on the bestairpurifier.reviews website. Aside from air purifiers, there are now even whole house control systems, which allow you to control various features of the house through a control panel, or a remote; they permit the user to set temperature, to dim or heighten the lights, to turn them off and on without being in a certain room; they can even be connected to a sound system, so you can listen to your favorite tunes throughout the house.

If you want to minimize the time spend in the kitchen, consider a modern microwave oven. The latest models come with a lot of options, personalized according to the most popular microwave meals. For more details, visit the bestmicrowave.reviews website. We are certain that when you will compare your old countertop oven with a modern drawer or over the range oven, you will surely want to retire your old oven.

If you invest that much in bringing your house into the future, then you should also invest in a smart alarm system; these devices are connected to your Wi-Fi, so you can also check them from your phone or tablet when away from home. With built-in motion sensors and a camera, the alarm system feels when there is someone else in the house and makes it known. Add to that the wide range of smart appliances today, such as refrigerators, dishwashers and washing machines that you can communicate with remotely, and you can really have a home The Jetsons way.

Details

Using technology to increase sales of vintage marquee lights

You may think it is strange to hear the words technology and vintage in the same sentence, but the truth is that the two concepts do not contradict themselves, at least not in this particular matter. Vintage marquee lights are a thing of beauty, reminiscences of the old Hollywood and they go great in a variety of decors, from bars and diners to gardens and many other such places. There are several manufacturers and retailers of these lighting signs and just because they are in the business of preserving the vintage, it doesn’t mean they can not make use of the advances of technology and media to promote their products and increase sales. The Internet has become the premiere spot for advertising these days and many companies take full advantage of the opportunities it provides to present and promote their services and products. The same is valid for marquee light signs designers and retailers.

One of the first technology aids that you can use to increase the sales of vintage marquee lights is, obviously, setting up an e-commerce platform to facilitate the potential buyer’s intention of finding and purchasing your product. An e-commerce platform, if it is well optimized, will also allow to access a much larger market of potential customers than having a regular, brick and mortar store, no matter how well it is placed and how popular its location may be. However, the online store is not the only step you need to take in order to attract customers and increase sales, you need to advertise your platform and your products on any channels possible and you should definitely pay attention to social networks, such as Facebook. A Facebook page is, in fact, a great idea, allowing you to post photos of your products, not only in the shopping cart kind of way, but in actual use. Existing or former customers who have your products in place can post photos of how the signs look at their establishment, which will definitely be more appealing than seeing a lighting sign out of context. Social media platforms also enable you to engage potential customers, asking them for ideas, feedback, organizing all sorts of contests and so on.

Due to the fact that most consumers today prefer the use of smartphones and tablets, it would be a good idea, beside the use of social networks and e-commerce platforms, to create a mobile app for your website, which enables users to better experience your products and offerings from their smartphones. The Internet provides you with several ways to increase your exposure, promote your products and gain new customers, from every market sector, as everyone uses the Internet today to look for products and services, especially when it comes to products that are somewhat unique, such as vintage marquee lights, items that one cannot find at every street corner. Therefore, you need to make the most of this great opportunity and start promoting your products properly.

 

Details

Buying a smartphone at a reasonable price

Smartphones have become a very popular commodity these days and consumers are going crazy for the latest iPhone release or the newest Samsung Galaxy model, as well as many, many other phone brands and models. However, a smartphone can be quite expensive, especially if you buy it right from the official store and, while some people can afford to pay significant amount of money for a new phone, others simply can’t, as much as they would want to. But all is not lost, as the online market today provides consumers everywhere with plenty of opportunities to buy smartphones at very reasonable prices, whether second hand or new, depending on the budget of every individual. If you want to get your hands on a new phone at a reasonable price, then it suffices to go online and search the web for smart phone dealers and the search engines will generate numerous providers.

As appealing as buying a smartphone at a low price may be, the online market also comes with a series of downsizes, because it opens the consumer to the possibility of online fraud. To that extent, one should be very careful in choosing the shopping platform before buying a mobile phone from the web. Although it may be difficult to differentiate between reliable and secure web stores and fraudulent websites, there are a couple of things you can pay attention to before purchasing smartphones. For instance, you should always check out what type of payment methods an online store provides. If it accepts only credit cards, then that should be a red flag, while if it works with other payment methods that are world wide acceptable, such as PayPal or bank checks, then this shown that the platform is willing to cooperate with other financial institutions, which is always a good sign. Another factor that you can verify is whether or not refunds are permitted. A web store that is in good standing will allow customers to exchange products within a certain period of time or receive a refund. In order to find out these detail, you should read the terms and conditions page of the website.

All things considered, buying a smartphone at a reasonable price is not a myth, not even if we are talking about the latest iPhone or any other major brand of smartphones. The key is to find a reliable web store and the best possible price on the market, which you can only do through a thorough research. Luckily, the Internet comes as a great help and provides you with plenty of resources on the topic, you just need to be patient and careful in choosing your provider. In fact, the online market has come to respond to the great demand that consumers have risen, the demand for affordable smartphones and not only, because many also search for tablets and other tech gadgets.

Details